Art

The Icarus Deception [Book]

Book Overview:  In Seth Godin’s most inspiring book, he challenges readers to find the courage to treat their work as a form of art.  Everyone knows that Icarus’s father made him wings and told him not to fly too close to the sun; he ignored the warning and plunged to his doom. The lesson: Play it safe. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn’t want employees to believe that obedience and conformity are the keys to success?  But we tend to forget that Icarus was also warned not to fly too low, because seawater would ruin the lift in his wings. Flying too low is even more dangerous than flying too high, because it feels deceptively safe.  The safety zone has moved. Conformity no longer leads to comfort. But the good news is that creativity is scarce and more valuable than ever. So is choosing to do something unpredictable and brave: Make art. Being an artist isn’t a genetic disposition or a specific talent. It’s an attitude we can all adopt. It’s a hunger to seize new ground, make connections, and work without a map. If you do those things you’re an artist, no matter what it says on your business card.  Godin shows us how it’s possible and convinces us why it’s essential.

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  1. Top 10 Quotes from The Icarus Deception!

 

“Nobody tells this to people who are beginners, I wish someone told me.  All of us who do creative work, we get into it because we have good taste.  But there is this gap.  For the first couple years you make stuff, it’s just not that good.  It’s trying to be good, it has potential, but it’s not.  But your taste, the thing that got you into the game, is still killer.  And your taste is why your work disappoints you.  A lot of people never get past this phase, they quit.  Most people I know who do interesting, creative work went through years of this.  We know our work doesn’t have this special thing that we want it to have… And if you are just starting out or you are still in this phase, you gotta know it’s normal and the most important thing you can do is do a lot of work… It is only by going through a volume of work that you will close that gap, and your work will be as good as your ambitions.” ~ Ira Glass

“Where the spirit does not work with the hand there is no art.” ~ Leonardo da Vinci

 

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